Sabrina McLaughlin, APR is the Director of Decisions at Insight. Her award winning public relations program development, copy writing and creative direction skills have been recognized on local, regional and national levels. In fact, in 2006 Florida Trend Magazine named her to its prestigious "Young Guns" list and the Southern Public Relations Federation has recognized her three times as its Professional Achievement Award nominee representing the state of Florida. Most recently Sabrina was named one of the Top Business Women of 2009 by Emerald Ladies Journal.
Sabrina's thirteen year span in the public relations and advertising industry began with Alabama Public Radio in Tuscaloosa, so she became very familiar with how to "beg for money" and the non-profit world. She was also employed as the Marketing Coordinator for the regional accounting firm of Saltmarsh, Cleaveland & Gund and as the Voter Education & Public Relations Coordinator for the Okaloosa County Elections Office. Sabrina is a sought after regional and national speaker on public relations, media training, creativity, presentation skills and leadership. Yes, people actually pay to hear her speak - she is usually amazed by this.
She received her Masters degree from the University of West Florida where she teaches advertising and public relations courses in the Communication Arts department as part of the adjunct faculty. Sabrina and her husband Allen married in 2002 and reside in Navarre, FL. They have a beautifully precocious three-year-old little girl named Graci Lynn who is a budding Creative Director and her mommy's sous chef in the kitchen. In her spare time, which isn't much, Sabrina enjoys shoe shopping and cooking. One day she hopes to tour the Prada factory in Italy.